Boomer Blog

Simple substitutions for the common dieter We know, we know – cutting calories has never been fun. But we’re willing to bet that most people who aim to cut calories think that in order to do so, they have to sacrifice their favorite indulgences altogether. And the...

If you’re a member of the Sonic Boom Wellness program, you’re already familiar with our Challenges-of-the-Day (CODs). If you aren’t a member, CODs are daily dispatches aimed at educating (and entertaining!) our beloved Boomers – inspiring DAILY action to help them...

Ten years ago this month, Bryan and I drove to Zion, sat on a cliff next to a roaring campfire, and reinvented what corporate wellness was at the time. It was all so blatantly obvious to us: what was missing was engagement, and we figured the best way to get better...

Oh sure, if we were solely focused on profits, it might be tempting to target the whole world and claim we’re the perfect solution for every last prospect.  But the truth is we’re not – nor would we want to be.  (And even those who say they are … are they...

3 … 2 … 1 … blast-off! The Boomer Blog is officially underway… Buckle up and hold on tight as we embark on this new journalistic journey – discussing all things worksite wellness, from our take on hard-hitting industry topics to the more-lighthearted stuff like...